Authors: Hans Akkermans, Hans van Vliet, Jaap Gordijn
Tags: 2000, conceptual modeling
Innovative e-business projects start with a design of the e-business model. We often encounter the view, in research as well as industry practice, that an e-business model is similar to a business process model, and so can be specified using UML activity diagrams or Petri nets. In this paper, we explain why this is a misunderstanding. The root cause is that a business model is not about process but about value exchanged between actors. Failure to make this separation of concerns leads to poor business decision-making and inadequate business requirements.Read the full paper here: https://link.springer.com/chapter/10.1007/3-540-45394-6_5
