Authors: Bhuvan Unhelkar
Tags: 1995, conceptual modeling
The approach described in this paper has resulted in iterative development and incremental releases. It enabled analytics to be developed for markets that are of prime importance from a marketing viewpoint, leaving the finer (niche) markets for subsequent iterations. Using a full lifecycle quality specific methodology to develop our software has resulted in the reuse and quality benefits that object-oriented developments claims.Read the full paper here: https://link.springer.com/chapter/10.1007/BFb0020557