Diversity in Peer-Advice Networks and the Emergence of Collective Post-Adoptive Attitudes: A Multilevel Perspective

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Authors: Elena Karahanna, Tanner Skousen

Tags: 2019

Implementing new enterprise information systems (EIS) has been an important, expensive, and constant problem that research has tried to solve for years. Previous implementation research offers conflicting viewpoints on the role that social influence dynamics play in implementation success. We study one social influence mechanism, namely peer-advice networks, and examine how the diversity characteristics (separation, disparity, and variety) of these networks lead to the emergence of a collective post-adoptive attitude (either resistance or support) toward a new information system. We propose a multilevel, longitudinal study using electronic medical record systems as a context to analyze the effect of diversity on the emergence of a collective post-adoptive attitude. Our hypothesized findings will demonstrate how to leverage peer-advice networks to achieve greater success in new EIS implementations.

https://aisel.aisnet.org/icis2019/is_development/is_development/13/